VP Marketing at Xerox in Dallas, TX
Description & Requirements About Xerox Holdings Corporation For more than 100 years, Xerox has continually redefined the workplace experience. Harnessing our leadership position in office and production print technology, we've expanded into software and services to sustainably power today's workforce. From the office to industrial environments, our differentiated business solutions and financial services are designed to make every day work better for clients -- no matter where that work is being done. Today, Xerox scientists and engineers are continuing our legacy of innovation with disruptive technologies in digital transformation, augmented reality, robotic process automation, additive manufacturing, Industrial Internet of Things and cleantech. Purpose:
o Responsible for all Marketing activities including Market Research, Planning & Pricing, Marketing Communications, Brand/Product Marketing & Launch, Channel, Segment Marketing and E-Commerce. o Responsible for designing, developing and deploying the medium and long term marketing strategy & associated programmes to drive revenue, profit and growth of market share within the business. o May define strategic sales operations direction that builds process capability necessary to achieve business results and drive the implementation of these programmes to maximise business productivity. Scope:
General:
o Develops, adapts and executes organizational strategy to achieve key business objectives o Decisions are guided by organizational strategies and objectives o Generally includes international and/or global accountability o Progression to this level is typically restricted on the basis of business requirements Primary
Responsibilities:
o Create compelling marketing programs that engage clients and enable sales. Demonstrate transformational marketing leadership. o Serve as the primary, senior-level representative to counterparts in other functional areas across the marketing team o Drive pipeline, grow business with strong demand generation. Enhance value proposition and cross media campaigns through content marketing. o Deliver strategic presentations to key internal decision makers and business owners to explain how marketing can provide them the necessary tools to engage with their customers. o Create world-class events, webinars, industry shows, Executive Briefing Centers.
Salary Range:
$80K -- $100K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
o Responsible for all Marketing activities including Market Research, Planning & Pricing, Marketing Communications, Brand/Product Marketing & Launch, Channel, Segment Marketing and E-Commerce. o Responsible for designing, developing and deploying the medium and long term marketing strategy & associated programmes to drive revenue, profit and growth of market share within the business. o May define strategic sales operations direction that builds process capability necessary to achieve business results and drive the implementation of these programmes to maximise business productivity. Scope:
General:
o Develops, adapts and executes organizational strategy to achieve key business objectives o Decisions are guided by organizational strategies and objectives o Generally includes international and/or global accountability o Progression to this level is typically restricted on the basis of business requirements Primary
Responsibilities:
o Create compelling marketing programs that engage clients and enable sales. Demonstrate transformational marketing leadership. o Serve as the primary, senior-level representative to counterparts in other functional areas across the marketing team o Drive pipeline, grow business with strong demand generation. Enhance value proposition and cross media campaigns through content marketing. o Deliver strategic presentations to key internal decision makers and business owners to explain how marketing can provide them the necessary tools to engage with their customers. o Create world-class events, webinars, industry shows, Executive Briefing Centers.
Salary Range:
$80K -- $100K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
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